Culture Change That Works: A Step-by-Step Playbook

According to research by Blue Beyond, 75% of business leaders acknowledge the critical role of an effective workplace culture in their company’s success, but only one-third strongly agree that their organization is effectively cultivating such a culture.

Culture is what brings your strategy to life. It’s how you get work done, and it’s who you are to one another. Yet, organizational culture is the single most important thing holding companies back from executing on their business strategies. So how do you create and sustain an effective company culture?

This step-by-step playbook offers a best practice framework for tackling culture change within your organization and achieving lasting results.

• Clarify how your culture is linked to the future success of your business

• Engage the organization to create a compelling culture aspiration

• Build the architecture and plan to stimulate and sustain desired culture

• Demonstrate leadership commitment and appreciation of desired behaviors

• Execute the culture change plan, empowering the organization to aspire and achieve