In the In Business article she authored, founder and CEO Cheryl Fields Tyler notes that effective communication is the No. 1 ingredient to build and sustain an effective workplace culture. However, according to Blue Beyond’s recent survey, just 1 in 4 knowledge workers “strongly agree” their leaders are good at it.
As she writes, effective communication “starts with recognizing that communication is about much more than just exchanging information — it’s about ensuring that the information is understood, acted upon and drives progress. It’s also absolutely essential that communication about the culture leaders are trying to create be consistent, clear, compelling, even repetitive. Just saying it is not enough; leaders have to role model it.”
To learn more, read the full article.
Blue Beyond is a management consulting firm that specializes in the people side of business — culture, talent, leading and managing people, organizational effectiveness, change management, and communications. We serve clients throughout North America and globally, including Fortune 500 companies, non-profits, universities, and small- and mid-sized firms. Founded in 2006, Blue Beyond is headquartered in the San Francisco Bay Area with additional team members across the U.S.
Contact:
Caitlin Strauss Corda
510-733-5417
caitlin@bluebeyondconsulting.com